Tuesday, August 03, 2010

Buy beer for the birds?

If you drink Toxic Sludge, your money will go to Tri-State Bird Rescue & Research, one of the wildlife rehabilitation centers helping oiled birds in the Gulf of Mexico. Blue Point Brewing Co. on Long Island, New York, plans to donate 100 percent of net proceeds from sales of the Black IPA to fund Tri-State's "Spreading Our Wings" capital campaign and long-term efforts to build a wildlife response annex.


"Our poor little beaked brethren think they are vacationing in the sunny Gulf but they are really flying straight into a disaster zone," said Pete Cotter, president of Blue Point Brewing. "While others are focused on cleaning up the beaches and water, our efforts are purely for the birds."

Blue Point beers are sold in 12 states including Massachusetts, Rhode Island, New Hampshire, Connecticut, New York, New Jersey, Pennsylvania, Delaware, Maryland, Virginia, North Carolina and Florida as well as the District of Columbia.

Blue Point also began selling "Save the Buffleheads" T-shirts for $25, with all proceeds going to Tri-State. The brewery picked the smallest diving duck in North America because it breeds in Canada and winters off the Gulf Coast. Scroll to the bottom of the page to order a T-shirt.

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1 Comments:

Blogger metaspencer said...

when I first saw this label, I thought it was a reference to toxic sewage sludge ... then made the link to the Gulf. seems like a great idea: brews for birds.

August 11, 2010 2:52 PM  

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